Shop counters are an essential part of a store, no matter if you are a small independent local store or a multinational supermarket chain. Counters are the last place that your customers will go during their shopping trip and this makes it crucial to leave a good lasting impression on your customers.
When selecting your shop counters consider the placement of the counter. As stated before this is the last place that your customers will go to so make sure you are not too far away from the exit of the store. You should also consider where people are going to queue around the counter, a great way to control the flow of the queue is through dump bins and wire stacking units. You can map out a clear path for people to wait in while using the display space to encourage impulse purchases. Items like crisps and small snacks are a great item to put near to the checkout as people are likely to grab a snack before leaving the store. The top of a shop counter is another place to display small impulse purchase items that can easily be picked up and thrown into a customers basket at the end of a shopping trip.
We also offer a range of shop counters with storage built in the back for items like wrapping and carrier bags so they are easy and convenient to get to for the staff. Or why not look at our units which display space at the front to utilise all of the floor space that you have.
Once you have chosen the style of unit, consider what size counter you need and how many, make sure the shop counters you chose are proportional not only to the floor space that you have available but also to the number of customers you get. If people are forced to wait too long or see a very long queue they are likely to leave without purchasing items.
To view all of the products mentioned and to see our full range of shop counters and other shop shelving please visit our website www.shelving4shops.co.uk or speak to one of our sales team, who are on hand and happy to help you in choosing the shelving that would work best for you and your store.
